Supply Chain Analytics Market – Overview Trends and Growth Opportunities Drives Demands for Consumer Analytics

Press Release

Global Supply Chain Analytics Market: Snapshot

The enterprise adoption of big data analytics in supply chain management is a relatively recent development compared to other business areas, but is fast gaining traction in wide range of industries. The proliferation of unstructured datasets that may influence supply chain management has triggered the demand for Big Data technologies among businesses. Allocating shelf space at retail stores is a case in point where there is pressing demand for making sense of unstructured data for manufactures.

Organizations world over are inclined to achieve the top-line growth focus on reducing the materials waste and improving forecast accuracy through machine learning technologies. Smart stock management system for warehouses and distribution centers rely on supply chain analytics and automatically alert restocking requirements. Supported by machine learning technologies, supply chain analytics is opening up promising prospects in inventory management and transportation logistics in industries such as retail, healthcare, consumer packaged goods, electronics, automotive, aerospace, and defense.

Global Supply Chain Analytics Market: Trends and Prospects

The growth of the global supply chain analytics market is mainly driven by the growing awareness among consumers regarding the benefits of supply chain analytics solutions. In the last couple of years, the demand for these type of solutions has risen substantially across industries such as retail, manufacturing, life science, healthcare, electronics, defense, consumer packaged goods, automotive, and aerospace. Furthermore, the burgeoning amount of data produced and processes per day and the pressing requirement for efficient and effective database management tools is likely to lift the demand for supply chain analytics solutions.

Nevertheless, issues such as the dearth of visibility of data in real-time, the lack any reliable method in order to streamline the processes with planning and execution, no tractability within the desired network, and uncertainties in the product line are expected to limit the growth of the market for supply chain analytics in the global level. Moreover, the deployment of these solutions is also low among medium and low sized institutions owing to constraints related to budget.

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Global Supply Chain Analytics Market: Regional Analysis

At present, North America accounts for a considerable share in the global supply chain analytics market owing to the presence of numerous leading players in the region. Asia Pacific is also expected to emerge as a promising region for the growth of the market owing to the flourishing manufacturing activities in the region along with growing investments for the purpose of foreign expansion. The rising awareness among organizations regarding the benefits of supply chain analytics is also expected to bode well for the growth of the market in these regions.

Global Supply Chain Analytics Market: Vendor Landscape

Some of the leading players operating in the market are SAS Institute Inc., Oracle Corporation, Sage Clarity LLC, Kinaxis Inc., SAP SE, IBM Corporation, Microstrategy, Genpact Ltd., Capgemini S.A., and Birst Inc.

Key highlights of this report

  • Overview of key market forces propelling and restraining market growth
  • Up-to-date analyses of market trends and technological improvements
  • Pin-point analyses of market competition dynamics to offer you a competitive edge
  • An analysis of strategies of major competitors
  • An array of graphics and SWOT analysis of major industry segments
  • Detailed analyses of industry trends
  • A well-defined technological growth map with an impact-analysis
  • Offers a clear understanding of the competitive landscape and key product segments